Apple users who have been eagerly awaiting more AI integration options will be pleased to hear that Apple is set to announce additional deals in the near future. According to Bloomberg’s Mark Gurman, not only will ChatGPT be integrated with Apple devices, but Google Gemini is also expected to be added this fall. This news comes as no surprise, as Gemini has been a part of iOS 18 chatbot rumors for some time now.
In addition to the deals with ChatGPT and Google Gemini, there are rumors of potential partnerships with companies like Anthropic. While Anthropic’s involvement has not been confirmed, it is speculated that Apple could announce a deal with the company in the upcoming months. However, Meta’s Llama chatbot was quickly dismissed as not meeting Apple’s standards, leading to its exclusion from the integration plans.
Apple’s focus on AI goes beyond just chatbot integration, with plans to introduce Apple Intelligence in beta form this fall. The company is looking to capitalize on AI as a revenue stream, rather than just a feature to complement its hardware products. While there is talk of subscription-only Apple Intelligence features in the future, it appears that this may be a long-term goal rather than an immediate reality.
As Apple prepares to rollout AI features, the question remains whether these new capabilities will be enough to drive significant upgrades for iPhone users. With Apple Intelligence initially limited to the iPhone 15 Pro and Pro Max, there is uncertainty about the impact it will have on the market. Additionally, the quality of the AI features remains unknown, leaving consumers unsure of what to expect.
While Apple works on implementing its own generative AI system, third-party AI services will serve as a temporary solution. This will provide users with more choices for AI integration, although the ultimate result may still boil down to algorithmic data reconstruction. Despite the potential for entertainingly inaccurate suggestions, the increased availability of AI features is a step towards broader adoption and innovation in the tech industry.
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